consumer-insights
4 articles
- The Nearshoring Premium Is a 3–4% Price Increment
Nearshoring adds about 3–4% to the shelf price of Vietnam-sourced goods and almost nothing to USMCA-qualifying Mexican goods. Loyalty weakens when brands raise prices faster than private labels while household discretionary budgets are under pressure.
- The Zero-Click Consumer Insight Void Is a Value-Capture Fight
Agentic commerce relocates consumer behavioral data into three owned chokepoints: the agent platform, merchant, and payment rail. Their owners determine access, pricing, and value capture.
- The End of Broad-Based Pricing Power
Pandemic-era price increases protected CPG revenue while progressively weakening household purchasing power, unit demand, and brand loyalty. That trade has reached its limit. Growth is shifting back toward volume just as spending becomes more dependent on affluent households and private label acquires the data, quality, and shelf-control advantages once reserved for national brands.
- Independent Mattress Retailer Economics: Monthly Sales, Brand Mix, and Unit Economics
Taking a closer look at independent mattress retailer economics — monthly sales ranges, brand mix proportions, and unit economics for a single-location store.